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AI Lead Triage

Inbound enquiry classifier, draft reply, and routing.

AI Lead Triage makes sure only sales-ready leads reach your team. It plugs into your inbound channels, scores and qualifies every enquiry by fit and intent, drafts a first-pass reply, and routes each lead to the right person automatically — so your sales time goes to the prospects worth pursuing, not the noise.

What it does

  • Connects to your inbound lead channels — web forms, email and chat.
  • Scores and qualifies each enquiry on a BANT-style basis (budget, authority, need, timing) for fit and intent.
  • Enriches leads with available context so reps see the full picture before they reply.
  • Drafts a first-pass response matched to your tone, ready to send or edit.
  • Routes each lead to the right owner and syncs it into your CRM.

Use cases

  • A B2B services firm drowning in form fills, where reps waste hours on tyre-kickers and freelancers.
  • An agency that wants every enquiry answered within minutes, even outside office hours.
  • A SaaS company routing trial sign-ups and demo requests to the right rep by segment automatically.
  • A small sales team that needs prioritisation without buying and configuring heavyweight enterprise software.

Who it’s for

Small and mid-sized businesses with steady inbound volume and a lean sales team that can’t afford to let high-intent leads go cold while sifting manually through low-fit ones.

What’s included

A one-off setup project from €450: channel integration, your qualification and scoring rules, reply tone profile, routing logic and CRM sync. Built on Anthropic’s Claude with senior human specialists designing and validating the scoring so it reflects how your business actually qualifies. Ongoing processing runs from €0.04 per lead.

Will it reply to leads without us seeing them first?

Only if you want it to. By default it drafts a first-pass reply your team can review and send; full auto-send is optional.

Does it work with our CRM?

Yes — we integrate with common CRMs and sync qualified, enriched leads straight in during setup.

How does it decide which leads are sales-ready?

We configure BANT-style scoring rules to match your real qualification criteria, and a senior specialist validates them before go-live.

Want your team to spend its time only on leads that can actually close? Talk to us about a Lead Triage setup, or see how we build on Claude at our Claude AI agency.

Related

Part of our AI capabilities suite. New to AI for business? Read AI chatbots for small business — or pair this with Email Triage & Auto-Reply and Custom Chatbot Build.

Looking for something different?

Browse the full plan catalogue, or talk to us about a custom scope.